Transparency
The EU AI Act's transparency rules — and the apps that say they use AI
Appeye is not affiliated with the EU or any regulator. This page summarises the transparency obligations that became enforceable on 2 August 2026 and lists the tracked apps whose owners have self-reported AI features on their own Appeye page.
What the rules actually require
On 2 August 2026, the European Commission's AI Office and national market surveillance authorities across EU member states activated full enforcement of the AI Act's transparency requirements. The headline obligation is simple: if a user is talking to a chatbot or another interactive AI system, the app has to say so, in the interaction itself, not buried in a terms-of-service page.
Deepfakes and AI-generated or altered images, video and audio have to carry machine-readable marks so the content can be identified as synthetic, and AI-generated content more broadly has to be labelled as such.
Not every AI obligation landed on schedule. The EU's Digital Omnibus, signed into law as Regulation 2026/1744 on 27 July 2026, pushed the conformity-assessment deadline for "high-risk" AI systems — employment, credit scoring, law enforcement and healthcare uses — back to December 2027. The transparency rules were never part of that extension: disclosure and labelling are enforceable now, whatever category an app's AI features fall into.
The real penalty tiers
3%
Of an AI provider's global annual revenue — maximum fine for breaching the transparency rules.
7%
Or €35 million, whichever is larger — the more severe tier, for genuinely prohibited AI practices.
Full background, including what Appeye's own catalogue does and doesn't show about AI disclosure in real reviews, is in our write-up of the enforcement start.
Tracked apps that self-report AI features
Every entry below is Self-reported by the developer, not verified by Appeye. Appeye does not test apps for AI features and makes no statement that any app here does — or does not — meet the AI Act. Absence from this list means nobody has self-reported, not that an app has no AI features.